Are There 200 Google’s Ranking Factors?

The good old ‘fact’ that Google has 200 ranking factors has almost become a basic principle of SEO seemingly set in stone. But people often ignore the fact that not all of these factors are backed by statistical data or just plain simple evidence. Some of them are proven, some part of speculation and others controversial. Providing SEO Services In Delhi for several years, we also make our strategies on some rock-solid factors and some not-so-established ones.

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Where Did It Come From?

So, where did the 200 ranking factor thing come from? Most people have pointed to Google’s Matt Cutts, who mentioned ‘over 200 variables’ back in 2009. It stuck and SEO community considered it its bible. There have been countless algorithm updates, mobile-first indexing and many other changes in many years since then. So, how many confirmed ranking factors are there? They are around 10, other than that it’s all speculation.

Let’s take a quick look at them:

  • Site Speed – It is a confirmed factor since 2010 and mobile has also come under its roof.
  • Title Tags – Title tags were also confirmed by Google’s John Mueller in a Google Hangout session.
  • PageRank – It is the foundation of Google as a search engine, and they continue to use it for ranking pages effectively.
  • Links – Links are also quite famous as a ranking factor and everybody knows it already.
  • Over-Optimization – It exists. You optimize for a keyword so much that it starts to become a negative signal.
  • Geolocation – This is such a Duh! Factor. Your location impacts the search query results.
  • Domain Authority – Domain authority matters and the page authority stem from it.
  • Anchor Text – It was a little doubtful one for a few years but Google confirmed it a few years back.
  • HTTPS – It might not be a big factor, but it definitely a confirmed one.
  • Mobile-Friendly – It is a mobile-friendly era and why should your website be behind.

Web Click India is a leading Web Development Company In India, and you can get in touch with us to bring your website on the first page of Google. Give us a chance to show it in action. Call now.

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Tips To Build SEO Friendly Landing Pages

If terms like ‘SEO’ and ‘Landing Pages’ are new to you, then you surely are not much related to the world of digital marketing, but Web Click India is the king of the domain and thus, remembered as the leading providers of SEO Services In Delhi, India.

So, let’s start from the description of the terms and then we will discuss the necessity of the relation between both.

  • SEO – It is short for Search Engine Optimization and can be defined as the practice of increasing the number of viewers to your website through organic search engine results.
  • Landing Pages – In terms of online marketing, it can be called as a web page that serves the entry point to a website or a particular section to a website.

The Relation – Usually, the landing pages are not SEO optimized and it could do okay if they are purposely made to serve only a little time over the internet. But, if you are planning to make the page stay for a long time, then you shall go for optimizing it. SEO optimized landing pages will have more visitors, and it is an exemplary step to enhance your branding.

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Now, when you know why you shall optimize the landing pages, here are quick and short tips to help you in the process.

  • Publish landing pages on your domain
  • The URL of landing pages shall be optimized
  • Make the use of keywords
  • Optimize content, images and videos
  • Get backlinks of your landing page from different sites

With these brilliant tips, you are ready to make your rankings shoot like a rocket. Our company doesn’t have dexterity only in SEO promotion, but also we are ace players in creating jaw-dropping websites and called as the preeminent Web Development Company In India. Dial the number displayed on the screen and get moving towards success with our support. Don’t worry, we won’t let you fall.

Why Is SEO Known As Content Marketing’s Golden Child?

Content can be termed as the gem box of information, which has the prowess to attract, spellbind, appraise and persuade the readers. However, a gem box in the desert is of no value until it is explored and utilised. Similarly, the content is of no merit, no matter how amazing it is until it is seen by people.

Now, the question arises, ‘How Does One Make Content Popular?’

Web Click India, being a renowned Website Designing Company in India, has the answer to your question: “Good content is one of the meritorious properties of any business. It needs space for itself, nothing less than a throne. A well-crafted website is equivalent to the throne your content deserves, which get popularize with the help of SEO. It helps in directing and standardising the content in a blooming manner.”

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With his comments, we can estimate that SEO is something special and worth being applied. But, digging deep into its meaning and uses, one could find the following things:

SEO stands for Search Engine Optimization and can be explained as a set of tactics, which are concerned to increase the visibility of the website on search engines. Taking the reference of our prior example, it brings a website from a deserted place to fully-fledged market.

The benefits that SEO provides to the users are as follows:

  • Increase in traffic and conversions
  • Visibility
  • Credibility
  • Brand Awareness
  • A better understanding of customer behaviour

With the knowledge stated above, it is clearly fathomable that SEO is a big shot in the world of internet marketing, and thus, commonly known as ‘Content Marketing’s Gold Child.’

If you wish to put the best-foot-forward among your clients, you can enjoy the SEO Services in Delhi that we offer. When it comes to adding magic in projects, teams at Web Click India are the best magicians anyone could see. Get connected to see the magic of our experience and expertise.

The Three Cycles Of Social-Media Fans

Who doesn’t embrace social media fans following? From multi-millennium companies to solo bloggers and influencers, everyone is trying to win the attention and willing to get their content and post shared among as many people as possible. Being a businessman, if you are blindly making and posting content on your social media channels in hope of grabbing people’s attention, you are getting off on the wrong foot and you are more likely to stumble or fall rather than running in the race. Being a reputed company that provides nonpareil SMO and SEO Services In Delhi would advise you to go for researching about the types of audience you have and what are the ways to reach and influence them. Web Click India has thoroughly studied the concept and derived a conclusion that is proving to be very useful for improving the statistics of social media followings.

Cycles Of Social Media Fans:

It is an absolute no-brainer that people have diverse thinking and not everyone in the world will be connected to you or will prefer to purchase what you sell. People that are in reach of your posts or social media accounts can be segregated into three cycles or groups, they are as follows:

  • 1st Cycle – The people who already follow you are counted in this category. This group is already aware of your company; they value your posts and also do not hesitate in sharing them among their friends and followers as well.
  • 2nd Cycle – This group is the one that follows the first category, the 1st cycle. In other words, they are the followers of your followers and read your content through an indirect medium. The probability of them sharing your content among their followers is comparatively lower.
  • 3rd Cycle – This is the last cycle of fans; these people follow the second cycle and are least aware of your company. They get notified with the posts only when the 2nd cycle shares it. They are hardly connected to you and thus, are hard to turn into an asset for your business.

If you wish to know how you can turn the last cycle (3rd) from just strangers and unknowns to the opportunity for your business, read the next post HERE. Being an internationally recognised Website Designing Company In India, we have apt solutions that could bring you success not just on social platforms but also in the business prospect as well. Call us to know more.

How To Check The Efficiency Of Your Website?

Giving birth to a child isn’t the end of responsibilities; instead, it is the starting of it. Similarly, website designing is just the first step that you can take for the growth and progress of your entity and should not be considered the last. It is your duty to make sure that it is nurtured with every facility it needs for taking your business to the seventh sky. Web Click India is the Best Web Design Company In India that can accelerate your website’s speed of getting visible at the first page of Google Search Results. We can design a unique and classy website, or web portal for you and ensure that it is performing perfectly. If you need to check the efficiency of your website, you can do it with the following ways:

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  • Responsive On Phone – Your website may look jaw-dropping beautiful when looked from big devices like computer and laptop. But the same domain name might take a long time to be loaded on phone or the icons and content might look unorganized or some links might not work properly. There is n number of possibilities that could happen. Save yourself from getting negative reviews from customers and check the website as soon as it is made.
  • Keywords Ranking – Ohh! How beautiful the site appears, but what is its use if it doesn’t deliver you visibility? You must check your Google rankings with the use of several keywords related to your work and entity.

A Few Tips For The Same:

  • Tip No.1 – Keep these points in mind if you want to ensure that your website is delivering you brilliant results.
  • Tip No. 2 – Let Web Click India build your project if you want to see the magic happen. Our fully geared team and creative heads will never let you down. We can offer you the most appreciable SEO Services In Delhi, and our esteemed clients will back us on this statement. They have already showered their love through Google Ratings (check it, now). Get the details and a complimentary coffee at our office. Call to fix the meeting.

Article Marketing – Does It Still Work?

Article Marketing is one of the most effective content marketing that will help you get audiences to your website and increase your ranking as well as conversion rate. But most of the people consider it dead and have this question whether it still works or not? The truth is far away from this. Article Marketing still works and why wouldn’t it? If you take professional SEO Services in Delhi from a well-reputed SEO Company they will surely do article marketing for you.

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  • It’ll Take Some Time: There is an old saying “Rome doesn’t build in one day” and we should all keep this in mind while doing any work. When you are submitting article don’t expect instant results, it’s a time-taken yet effective strategy that will give you results beyond your expectations.
  • Help Your Website Get Backlink: If you submit your website on high PR article submission sites, it’ll help you get a backlink to your website, which plays a vital role in increasing its overall ranking. Also, it’ll increase the number of people visit you.
  • Educate And Entertain Your Readers: Keeping readers engaged in your website is the key to increase the conversion rate. And articles can help you with that. Just make it as interesting, knowledgeable as possible to grab the attention of your readers.

So, you should start it right away if you haven’t. For more details and professional support, contact Web Click IndiaWebsite Designing Company In India. Say “Hello” to our executives to get their instant support. We have the right web designing and web promotion team to handle your brand value over the internet or intranet. So, hurry up!

LinkedIn: Professional Platform To Aggrandize Your Business

A lot of social media platforms are hovering around the internet. This gives people a great chance to promote their businesses using SMO services. But, the missing professionalism in these sites makes it difficult to get related queries or leads. In such a situation, LinkedIn is all that the businesses need to be in touch with affluent young professionals. It is a business-oriented service that works through the website and its mobile app. With 500 million users, the website is a very famous and useful service provider. Web Click India understands the resourcefulness of such a popular medium and provides the promotion on LinkedIn. We are considered as the best provider of SEO Services In Delhi.

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How Is LinkedIn Different From Other Platforms?

With a large number of social platforms available, it becomes difficult to stand out as extraordinary. But, LinkedIn just did that. Introduced in 2003, it gained wide popularity due to its business-centric approach. It is a platform which allows Businesses, Recruiters, Employees, Job Seekers, and Employers to get in touch with one another.

How Does It Help In Business Promotion?

Creating a business page or profile on this website will make your company visible to the right people. The users of this platform are business and work concerned, rather than the ones who are using the internet for entertainment purposes. You can share recruitments, information regarding your services and products to a worthy group of people. Hence, LinkedIn stands out to be a better and professional medium to get business promoted.

If you want to advertise your company through this media, then trust only the Best Web Design Company In India. We will make sure that your work is promptly promoted on the right mediums with effective ways. Call us now to discuss more.

Relevance Of Structured Data In SEO

You don’t need a reason to fall in love but if you need SEO has all the valid points that make you fall for the structured data.  When a new web page or website is created, search engines find difficulty in reading it and understanding specific elements. Structured data helps in these problems as it is added directly to a page’s HTML markup. Search engines like Google and Yahoo make use of the structured data to generate rich snippets, which are small pieces of information that will then appear in search results.
Relevance Of Structured Data In SEO

Not everyone understands the importance of it while forming a website and to such people, disappointment is nothing new. But Web Click India is poles apart from these “so-called experts” and knows the value of unique content, visuals, structured data and what not. Due to the elite SEO Services In Delhi that we have provided to our esteemed clients, we have built goodwill in the market.

Importance Of Structured Data For Search Engines:

  • It’ll help search engines understand the site’s name, address and phone number better.
  • The visibility of the website will surely increase within various search engines and you will notice a higher ranking in a short period.
  • It makes the content reach the targeted audience easily.

Want to experience the benefits of structured data? Get in touch with us as and, you will realise why we are known as Best Web Design Company In India. Your project will be beautifully crafted by the creative brains working at our company and the result will make you say ‘WOW’. Call us to know more.

 

Make Customers Hero, To Be The King

Reaching the epitome of success is the dream of every businessman. But is it as simple as saying it? Of course, it is not. To attain your goal, you need to pass through many hurdles and climb multiple steps. For an entity to grow, it takes sweat of multiple people and a wrong step can ruin it all. Web Click India will get privilege in becoming your co-traveller on the path of success by making a website that defines your business precisely and accurately. We provide best SEO Services In Delhi to our clients so that their growth increases with the time and they achieve their goal in the minimal period. But, having a beautiful website is not everything you need. There are some secrets that are followed by the winners of the digital world, and we’ll unfold them for you:
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  • Regular Update – Google demands something extra after a gap of few days. If you won’t quench its thirst, someone else will; and Google will prioritise it over you on SERPs. To not let that happen, you need to amend the content in every few days.
  • Let The Customers Feel Special – Everyone needs to feel amazing. Your company deserve that too. But your website is not the actual place to flaunt yourself, let advertisement do that for you. A website should be the place where the crown is placed on the customer’s head. Inform them, educate them but in a way that they feel that they are worthy of something that you offer and leave the approach of telling them that your services are special and can make them feel special too.

If you will learn these golden rules by heart, success will not be at a distance from where you are now. Web Click India has made its name as the Best Web Design Company In India due to the hard working team and the support of clients. You can experience more by visiting our office.

 

Why Is City Wise Promotion Important?

City Wise Promotion Important- Web Click India

Promotions are very important to the growing businesses as through the use of right strategies, one can add wings to their enterprise. There are different ways to advertise about a company and, it’s products or services. A wrong advertising decision can lead to troubles regarding waste of money, time and manpower. Web Click India is a renowned Web Development Company In India that aims at promoting the clients’ work on the Internet through various strategies. One such approach we use is City Wise Promotion.

What Does The Term Mean?

When we talk about promoting something digitally, it opens the geographical barriers at such an extent that a business based in Europe can be known to the people in Asia. But, to many companies, this feature is not of much help. They want their products and services to be promoted locally, in the city they deliver it. At such situations, City Wise Promotion is the best plan to opt for. It stands for the advertisements done on the local level, limited to the city chosen by the client.

Web Click India provides the most awesome SEO Services In Delhi and uses the keywords that will promote your business locally. It has benefitted a huge number of clients. If you wish to take the advantages of our splendid services, contact us now.