Are There 200 Google’s Ranking Factors?

The good old ‘fact’ that Google has 200 ranking factors has almost become a basic principle of SEO seemingly set in stone. But people often ignore the fact that not all of these factors are backed by statistical data or just plain simple evidence. Some of them are proven, some part of speculation and others controversial. Providing SEO Services In Delhi for several years, we also make our strategies on some rock-solid factors and some not-so-established ones.

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Where Did It Come From?

So, where did the 200 ranking factor thing come from? Most people have pointed to Google’s Matt Cutts, who mentioned ‘over 200 variables’ back in 2009. It stuck and SEO community considered it its bible. There have been countless algorithm updates, mobile-first indexing and many other changes in many years since then. So, how many confirmed ranking factors are there? They are around 10, other than that it’s all speculation.

Let’s take a quick look at them:

  • Site Speed – It is a confirmed factor since 2010 and mobile has also come under its roof.
  • Title Tags – Title tags were also confirmed by Google’s John Mueller in a Google Hangout session.
  • PageRank – It is the foundation of Google as a search engine, and they continue to use it for ranking pages effectively.
  • Links – Links are also quite famous as a ranking factor and everybody knows it already.
  • Over-Optimization – It exists. You optimize for a keyword so much that it starts to become a negative signal.
  • Geolocation – This is such a Duh! Factor. Your location impacts the search query results.
  • Domain Authority – Domain authority matters and the page authority stem from it.
  • Anchor Text – It was a little doubtful one for a few years but Google confirmed it a few years back.
  • HTTPS – It might not be a big factor, but it definitely a confirmed one.
  • Mobile-Friendly – It is a mobile-friendly era and why should your website be behind.

Web Click India is a leading Web Development Company In India, and you can get in touch with us to bring your website on the first page of Google. Give us a chance to show it in action. Call now.

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This Is How Pinterest Can Make Your Business Grow

Pinterest – was founded by Ben Silbermann, Paul Sciarra, and Evan Sharp to provide a platform to people where they can share the information in the form of pictures, known as pinning and also see what other users have shared.

This social media network became immensely popular among people and gained massive appreciation. Now, the platform is all set to unfold its wings and also help businessmen in their trades. Being the highly valued Ecommerce Website Designing Company In India, Web Click India will suggest you- jump on the bandwagon. If you are oblivious to the benefits of Pinterest for online businesses in selling products, here is a brief introduction to it.

  • With the use of personalized recommendations, Pinterest is getting more products in front of the users as the top results.
  • A specific brand or shop can make a group and the viewer can see different products categorized under a certain brand.
  • The user, if interested, can be taken to a brand’s catalogue after clicking ‘more from *a particular brand*’.
  • The shopping recommendations will be shown alongside other categories on the page in accordance with what people have already been saving.
  • Brands will be provided with the option to upload their whole catalogue in form of pins and allure more people to buy it.
  • In fact, Pinterest is thinking to introduce more changes that will make it smooth to do business online.

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If you need more ideas regarding fuelling your business growth with the help of SMO or SEO, you can dial our number and ask for SEO Services In Delhi. Our team is trained to offer the most captivating methods to the clients, which makes gaining the attention of the users easy and swift. Call us to know more.

Why Is SEO Known As Content Marketing’s Golden Child?

Content can be termed as the gem box of information, which has the prowess to attract, spellbind, appraise and persuade the readers. However, a gem box in the desert is of no value until it is explored and utilised. Similarly, the content is of no merit, no matter how amazing it is until it is seen by people.

Now, the question arises, ‘How Does One Make Content Popular?’

Web Click India, being a renowned Website Designing Company in India, has the answer to your question: “Good content is one of the meritorious properties of any business. It needs space for itself, nothing less than a throne. A well-crafted website is equivalent to the throne your content deserves, which get popularize with the help of SEO. It helps in directing and standardising the content in a blooming manner.”

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With his comments, we can estimate that SEO is something special and worth being applied. But, digging deep into its meaning and uses, one could find the following things:

SEO stands for Search Engine Optimization and can be explained as a set of tactics, which are concerned to increase the visibility of the website on search engines. Taking the reference of our prior example, it brings a website from a deserted place to fully-fledged market.

The benefits that SEO provides to the users are as follows:

  • Increase in traffic and conversions
  • Visibility
  • Credibility
  • Brand Awareness
  • A better understanding of customer behaviour

With the knowledge stated above, it is clearly fathomable that SEO is a big shot in the world of internet marketing, and thus, commonly known as ‘Content Marketing’s Gold Child.’

If you wish to put the best-foot-forward among your clients, you can enjoy the SEO Services in Delhi that we offer. When it comes to adding magic in projects, teams at Web Click India are the best magicians anyone could see. Get connected to see the magic of our experience and expertise.

The Three Cycles Of Social-Media Fans

Who doesn’t embrace social media fans following? From multi-millennium companies to solo bloggers and influencers, everyone is trying to win the attention and willing to get their content and post shared among as many people as possible. Being a businessman, if you are blindly making and posting content on your social media channels in hope of grabbing people’s attention, you are getting off on the wrong foot and you are more likely to stumble or fall rather than running in the race. Being a reputed company that provides nonpareil SMO and SEO Services In Delhi would advise you to go for researching about the types of audience you have and what are the ways to reach and influence them. Web Click India has thoroughly studied the concept and derived a conclusion that is proving to be very useful for improving the statistics of social media followings.

Cycles Of Social Media Fans:

It is an absolute no-brainer that people have diverse thinking and not everyone in the world will be connected to you or will prefer to purchase what you sell. People that are in reach of your posts or social media accounts can be segregated into three cycles or groups, they are as follows:

  • 1st Cycle – The people who already follow you are counted in this category. This group is already aware of your company; they value your posts and also do not hesitate in sharing them among their friends and followers as well.
  • 2nd Cycle – This group is the one that follows the first category, the 1st cycle. In other words, they are the followers of your followers and read your content through an indirect medium. The probability of them sharing your content among their followers is comparatively lower.
  • 3rd Cycle – This is the last cycle of fans; these people follow the second cycle and are least aware of your company. They get notified with the posts only when the 2nd cycle shares it. They are hardly connected to you and thus, are hard to turn into an asset for your business.

If you wish to know how you can turn the last cycle (3rd) from just strangers and unknowns to the opportunity for your business, read the next post HERE. Being an internationally recognised Website Designing Company In India, we have apt solutions that could bring you success not just on social platforms but also in the business prospect as well. Call us to know more.

How To Check The Efficiency Of Your Website?

Giving birth to a child isn’t the end of responsibilities; instead, it is the starting of it. Similarly, website designing is just the first step that you can take for the growth and progress of your entity and should not be considered the last. It is your duty to make sure that it is nurtured with every facility it needs for taking your business to the seventh sky. Web Click India is the Best Web Design Company In India that can accelerate your website’s speed of getting visible at the first page of Google Search Results. We can design a unique and classy website, or web portal for you and ensure that it is performing perfectly. If you need to check the efficiency of your website, you can do it with the following ways:

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  • Responsive On Phone – Your website may look jaw-dropping beautiful when looked from big devices like computer and laptop. But the same domain name might take a long time to be loaded on phone or the icons and content might look unorganized or some links might not work properly. There is n number of possibilities that could happen. Save yourself from getting negative reviews from customers and check the website as soon as it is made.
  • Keywords Ranking – Ohh! How beautiful the site appears, but what is its use if it doesn’t deliver you visibility? You must check your Google rankings with the use of several keywords related to your work and entity.

A Few Tips For The Same:

  • Tip No.1 – Keep these points in mind if you want to ensure that your website is delivering you brilliant results.
  • Tip No. 2 – Let Web Click India build your project if you want to see the magic happen. Our fully geared team and creative heads will never let you down. We can offer you the most appreciable SEO Services In Delhi, and our esteemed clients will back us on this statement. They have already showered their love through Google Ratings (check it, now). Get the details and a complimentary coffee at our office. Call to fix the meeting.

LinkedIn: Professional Platform To Aggrandize Your Business

A lot of social media platforms are hovering around the internet. This gives people a great chance to promote their businesses using SMO services. But, the missing professionalism in these sites makes it difficult to get related queries or leads. In such a situation, LinkedIn is all that the businesses need to be in touch with affluent young professionals. It is a business-oriented service that works through the website and its mobile app. With 500 million users, the website is a very famous and useful service provider. Web Click India understands the resourcefulness of such a popular medium and provides the promotion on LinkedIn. We are considered as the best provider of SEO Services In Delhi.

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How Is LinkedIn Different From Other Platforms?

With a large number of social platforms available, it becomes difficult to stand out as extraordinary. But, LinkedIn just did that. Introduced in 2003, it gained wide popularity due to its business-centric approach. It is a platform which allows Businesses, Recruiters, Employees, Job Seekers, and Employers to get in touch with one another.

How Does It Help In Business Promotion?

Creating a business page or profile on this website will make your company visible to the right people. The users of this platform are business and work concerned, rather than the ones who are using the internet for entertainment purposes. You can share recruitments, information regarding your services and products to a worthy group of people. Hence, LinkedIn stands out to be a better and professional medium to get business promoted.

If you want to advertise your company through this media, then trust only the Best Web Design Company In India. We will make sure that your work is promptly promoted on the right mediums with effective ways. Call us now to discuss more.

Relevance Of Structured Data In SEO

You don’t need a reason to fall in love but if you need SEO has all the valid points that make you fall for the structured data.  When a new web page or website is created, search engines find difficulty in reading it and understanding specific elements. Structured data helps in these problems as it is added directly to a page’s HTML markup. Search engines like Google and Yahoo make use of the structured data to generate rich snippets, which are small pieces of information that will then appear in search results.
Relevance Of Structured Data In SEO

Not everyone understands the importance of it while forming a website and to such people, disappointment is nothing new. But Web Click India is poles apart from these “so-called experts” and knows the value of unique content, visuals, structured data and what not. Due to the elite SEO Services In Delhi that we have provided to our esteemed clients, we have built goodwill in the market.

Importance Of Structured Data For Search Engines:

  • It’ll help search engines understand the site’s name, address and phone number better.
  • The visibility of the website will surely increase within various search engines and you will notice a higher ranking in a short period.
  • It makes the content reach the targeted audience easily.

Want to experience the benefits of structured data? Get in touch with us as and, you will realise why we are known as Best Web Design Company In India. Your project will be beautifully crafted by the creative brains working at our company and the result will make you say ‘WOW’. Call us to know more.

 

Factors That Radically Drop Down The Alexa Ranking

Branding is not about just being visible at a higher position than the competitors, but it is all about being the one, your customers will remember to get the online marketing services. Nowadays, Alexa Ranking is the major concern of the marketers; it’ll increase the credibility of the website and make it easier for you to drive in more and more traffic. Though improving it, is not a silver bullet, you have to eliminate all the wrong aspects that might affect it and to do that, you first have to know about them. Hire a trusted and Best Web Design Company In India, to get their support improving the ranking and make you the brand. But wait, before that, take a look at the factors you need to kick out of your way, to improve your Alexa Ranking.

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  • One of the major factors that affect the Alexa Ranking is the low page view. To improve it, you should improve the time people spent on your website.
  • High-bounce rate is the other reason why your Alexa Ranking is getting worse day after day.
  • Social Media shares, likes, and comments on every post also play a major role in improving the Alexa ranking and, if they are not, as satisfied as they supposed to be, so, it may also drop down the rankings.
  • Poor site load time is the most ignored, but main aspect that affects the Alexa Ranking that you should improve for better results.

Pay attention to all the factors and, be ready to get the positive results. Web Click India is here to provide SEO Services In Delhi to improve your branding in the tough market competition. Drop us your email or dial our number to discuss your requirements with our experts, as we are here to help you.

 

How In This Rat Race, SEO Helps Businesses To Drives With Grace?

Everyone is searching on Google to get some relevant information related to their search. To make you reflect as the trustworthy brand in the digital world, our company  Web Click India provides best SEO Services In Delhi. Nowadays, everyone is engaged in showcasing themselves as the brand on the market, but what makes you different is how you value your customer requirements.

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We make sure that in this competitive world, our hard-working team will do the best SEO for you in such a way that your business gets ranking at the top of the search engine research pages. Our team intends to provide the genuine and the potential customer so that they can do deal with you.

Being the Best Web Design Company In India, we help your business grow irrespective of the many competitors in the market. To pump up your business sale, an optimized website along with the quality content plays a vital role. Between the informative content, the relatable keywords are placed in such a form that your business visibility gets increased and more organic visitors can be attracted. This is how SEO helps your business to get ahead in the rat race of your niche. So, drop your email, send us your enquiry to share your requirement, we promise our executive will contact you shortly.

3 Reasons Why Digital Marketing Works For Brands

Brands that ignore digital marketing will not be able to breathe in the competition. There is no magic trick of doing that, it’s simply a process that requires smart steps and patients to show its results. Nowadays, launching a website without promotion is like driving a car without having diesel/petrol in it, which goes nowhere. If you haven’t joined the trend yet, it’s time to connect yourself with the league. It brings endless opportunities to the marketers, thus, every business should invest in it. Here are a few reasons why more and more brands love this strategy nowadays and hire professional Digital Marketing Agency In Delhi, India.

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  • It Is Targeted: There is no hit-and-miss scene with digital marketing. It is a game that completely changes your brand and aid you target the right audience in an easier and smarter manner.
  • Easy To Viral: Digital marketing helps you create viral content. There’s no formula that you can apply to attain the success, it just requires tactics that help you climb the mountain of success.
  • Results Are Measurable: Digital marketing makes it easier for you to measure the results. It’ll help you change your strategies accordingly that helps you get better results than before.

These are the top reasons why brands invest in digital marketing. Hire a professional team and take SEO Services In Delhi from Web Click India. We promise to take your business to the next higher position. Fill out the enquiry form on the website or call on the numbers available on screens, to be in touch.